SBJ Q&A: Sandra L. Richards (sportsbusinessjournal.com)

Sandra L. Richards joined Morgan Stanley 16 years ago from the Jackie Robinson Foundation, where she was director of corporate and foundation relations. She initially served in a diversity and inclusion role before shifting into a business development position focused on multicultural markets. In 2018, she took over as head of Morgan Stanley Global Sports and Entertainment, a division of the firm’s wealth management practice.

Despite the increasing demands of that position, she found time for another passion: writing a children’s book. “Rice & Rocks,” which came out in 2016, draws on her backstory as the daughter of Jamaican immigrants. That world intersects with her day job too; for more than a decade, Morgan Stanley Global Sports and Entertainment Division and Segment Sales & Engagement has done a literary brunch.

Richards recently discussed her role and shared her perspectives on athlete empowerment and the industry’s biggest areas of opportunity. The following conversation has been edited for length and clarity.

Read the full article here.