How Brands Are Working With The Trevor Project to Help LGBTQ+ Youth for Pride 2022 (and Beyond)

As part of the The Trevor Project’s partnership with Macy’s, the brand has launched a two-minute spot, ‘Styles of Pride,’ focused on the importance of expressing your true self in a supportive space.

Throughout the years, brands have struggled to showcase an authentic commitment to LGBTQ+ communities not just during Pride, but all year round. However, as Gen Z continues to lead today’s consumer trends, brands are in a unique position to make meaningful connections with LGBTQ+ youth.

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