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Public Relations Account Executive

Job Title: Account Executive

Reports to: Head of Lifestyle Communications & Partnerships and/or Head of Media Relations 

Location: Hybrid/Remote (office locations in New York City, Los Angeles and Philadelphia)

Type: Full-time or Part-time employee 

Direct Reports: Account Coordinator(s), Communications Assistant(s)

 

Who We Are 

Skai Blue Media (SBM) is a strategic communications and creative marketing agency of multicultural and
multigenerational brand builders, expert problem-solvers, and engaging communicators. In an ever-changing world, we focus on building purposeful connections, shifting culture and shaping brand storytelling for the future.

Headquartered in New York and Los Angeles, Skai Blue Media boasts a curated cohort of globally recognized clients across entertainment, finance, fintech, venture studios, direct-to-consumer, retail, non-profit, AI and web3. Our global team has extensive experience in the fields of public relations, journalism, strategic brand communications, urgent care communications, brand and social marketing, and content development and production.

 

Job Summary 

This account management-level publicist and creative thinker will be responsible for managing media and client communications and execution of deliverables for Skai Blue Media’s clientele (see our IG account for who we work with). This role is responsible for driving strategy and crafting comprehensive integrated communications plans for clients in a variety of industries and disciplines. The Account Executive is a flexible and versatile communications professional who has insight and experience with social media strategy, thought leadership and digital media.

 

Responsibilities 

  • Meet with and engage clients to discuss goals, objectives, and needs
  • Lead account teams, ensuring deliverables are being met within the prescribed scope of work
  • Work with senior management to identify client goals, target audiences and assist with the development of communication strategies
  • Develop and lead kick-off campaigns for clients and projects
  • Lead ideation efforts, working with various internal teams on marketing strategies and communication concepts
  • Pitch stories and garner media placement on behalf of clients and Skai Blue media initiatives
  • Write a variety of communications on behalf of clients (OpEd pieces, biographies, interview answers, etc.)
  • Ensure timely execution of detailed client reports
     
  • Develop, participate in, and present during new business presentations
  • Play a key role in the representation of various clientele within, but not limited to, business, lifestyle, fashion, technology, and non-profit
  • Play a key role with the development of strategy of social media activations to ensure cohesive execution of client deliverables
  • Attend high-level business meetings, as needed
  • Report to the Executive team essential business-related information that may positively or negatively impact the business or client activity
  • Maintain a high level of confidentiality relating to sensitive business-related information i.e. Skai Blue Media staff, business strategy, intellectual property, best practices, etc.

 

Qualifications 

  • Must be able to effectively represent the agency and agency clients
  • Flexibility and willingness to travel, domestically and internationally, sometimes on short notice
  • Must have strong attention to detail
  • Must be able to multitask, learn and adapt to new situations, work under tight timelines to meet
    client deliverables and other assignments
  • On occasion, work beyond normal business hours, including some weekdays, weekends and holidays to staff client events and to ensure deliverables are met
  • Must be on time and prompt on all occasions
  • Must be able to handle all situations with tact, professionalism, persuasiveness, and diplomacy.
  • Exceptional analytical skills and the ability to write both strategically and creatively under tight deadlines

 

Skills and Competencies 

  • Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar
  • Knowledge of all forms of media (digital, broadcast, print, social, etc.)
  • Exceptional analytical skills and the ability to write both strategically and creatively under tight deadlines
  • Excellent writing and verbal communication necessary
  • Proficient in Google Suite, Microsoft Office, Canva, project management and media-related platforms

 

Education and Experience 

  • Bachelor’s degree in Communications, Journalism, Public Relations or a related field, preferred
  • Minimum of three (3) years of demonstrated experience in the areas of creative communications, agency experience related to public relations, communications, and media relations
  • Experience in Crisis Communications preferred
  • Progressive experience and responsibility in the areas of Strategic Communications and Public Relations

 

Physical Requirements 

  • Ability to sit at a computer workstation for extended periods.
  • Capability to use a computer and other office equipment effectively.
  • Capacity to communicate verbally and in writing for prolonged periods.
  • Capability to maintain a quiet and distraction-free work environment.
  • Possess the ability to thrive and meet deadlines while working in a fast-paced work environment, either remote or in-person.
  • Capacity to maintain proper posture and ergonomic setup to prevent discomfort or injury.
  • Ability to attend virtual meetings and collaborate with team members using video conferencing software.
  • Capability to troubleshoot technical issues independently or with remote support.
  • Ability to adapt to changes in technology and workflow processes related to remote work.
  • Capability to organize and manage work tasks efficiently in a remote setting.
  • Ability to travel for business-related situations, including using all means of transportation e.g. ground, rail and air.
  • Ability to remain onsite for a business-related function for multiple days, which includes the need for overnight stays.
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Full-Time Employment Package:

  • Premier Health Benefits package (Health, Vision, Dental)
  • In-House Therapy Sessions
  • Paid PTO
  • Vacation
  • Weekly Flex Workday
  • 401K
  • Company Laptop
  • Company Mobile Phone service (optional)

*Length of service may be required for certain items included in the Full-Time Employment Package.

Skai Blue Media, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Skai Blue Media, Inc. complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Skai Blue Media, Inc. expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Skai Blue Media Inc.’s employees to perform their job duties may result in discipline up to and including discharge.