Creating meaningful brand stories is at the core of what Staff Writer, Safia Bartholomew does to support Skai Blue Media’s clients. A passionate storyteller, Safia specializes in helping brands bring their unique message to the forefront.
But it’s not just what you say, it’s where you say it. Whether she is drafting creative and compelling copy for publication in notable outlets like Huffington Post and Forbes.com for SBM clients or crafting a persuasive speech to amplify their message, Safia brings fresh ideas and a sharp eye for what’s trending in news and pop culture, all delivered in a crystal clear brand voice. She has created magnetic key messages and media materials for SBM clients including Models/Activists, Ashley Graham and Grace Mahary and socially conscious design brand, Rebel Nell.
As a Nationally Published Journalist, Safia has covered topics in a wide range of subject matter including: business & finance, health, female empowerment, fashion & music, lifestyle, travel, politics and world issues. Her work has been published in the Vancouver Sun and The Province among others.
With a background in public relations, the Toronto-based Writer & Communications Strategist took her first bite of the professional writing industry while working for a boutique public relations agency. It was here that she honed her skill for creating persuasive copy and assisting in the crafting of brand materials for top lifestyle and fashion brands including GUESS Watches, MIMI + You jewellery, UGG Australia and many more. Today she helps professionals in various industries, from Olympic Athletes, Educators to busy Executives, maximize their visibility and elevate their brands.
In her spare time, Safia loves catching up on reading her ever-growing pile of magazines and being a girl-about-town attending concerts and trying new restaurants in the city.