Javier Alonzo brought his keen eye to Skai Blue Media in 2012 playing an integral role in launching Philadelphia’s first multi-line fashion showroom. Javier’s intuitive sense for fashion marketing and branding have served the companies and clients when strategically crafting their image. Throughout his 5+ years at Skai Blue Media, he has gained experience in wholesale, developing pricing solutions and building strategic designer exhibit layouts at with a special focus on clients who showed at international trade shows such as MAGIC, Coterie, Project, and Accessories Circuit. Javier has produced and directed NYFW shows for Dom Streater, winner of Project Runway and Project Runway All-Stars, and co-produced behind-the-scenes TV segments for HSN while at NYFW.
By combining PR and creative design with his background in fashion marketing, art direction and his natural talent as a non-traditional, creative storyteller, Javier plays an essential role in developing brand strategies and marketing collateral in line with PR efforts for Skai Blue Media clients. With his ability to fuse his visual design aesthetic to amplify the vision of a variety of clients within the fashion, lifestyle, tech and non-profit spaces, he has successfully styled and art directed photo shoots featured in Philadelphia Style, city-wide campaigns for the City of Philadelphia and Bus Stop Boutique, and national video series campaigns for Dell Computers.
In his current position as Creative Director, Javier plays a prominent role in brand management, visual communication, digital marketing and concept planning designed to increase the foundational aspects of Skai Blue Media’s diverse clients.
Javier has worked with a range of brands, including BUS STOP Boutique, Concrete Polish, Dell, Dom Streater, Global Citizen, HSN, Philadelphia Diamond Company, Philly EyeWorks, PIDC, Serena Williams Signature Statement, TOPSHOP, Ted Baker, and Visit Philadelphia.