EXCLUSIVITY GRAPHIC (FINAL)-01

PAYING HARD TO GET: EXCLUSIVITY IN MARKETING

| By Skai Blue Media

Pssst. Hey, you. Want to come to a party? We’re not allowed to tell you where or when, but we promise it will be amazing! You won’t be allowed in if you’re not on the list, and space is limited, but if you sign up now you can reserve a…

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Invasion-of-the-Ads-Graphic

INVASION OF THE ADS

| By Skai Blue Media

It’s the pair of shoes that follow you online after browsing for rain boots; a coupon that pops up for your favorite coffee shop; or a post on Instagram for Grubhub. These ‘random’ promotions have a name: Targeted Ads. They have melded into our daily lives like white noise, and…

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Infograph

NEW MEDIA IS NOW

| By Skai Blue Media

The first month of 2016 has come and gone. New Year’s Resolutions have been made (and broken). The final remnants of Winter Storm Jonas have melted. And Punxsutawney Phil has declared that spring is, at last, on its way. The year is off to a wonderful start, and here at…

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